Week 8- Podcasting

This week's module concerns podcasting and its uses in the field of education. The articles used two examples to explain the succes sof podcasting in the classroom. One example highlighted Duke University and its use of ipods and podcasting to relay intregalabout the university. The second article listed an example of a student being injured and being able to stay current in school because of the podcast listed by her teachers. Podcasts are "audio files that can be played on the computer or downloaded to MP3 players." The premise is that podcast can be used a accessible informations that students can receive all the time and use that information to further reseach topic using other internet tools.

I can use podcasting in public relations to keep my publics current about the actions of my company. I can post a podcast every week and give the breaking news about my company. Then reporters would be able to access the information and pursue further information by contacting me. I podcast would be an easy way to keep current information accessible to a large group of people.

I cose this video because it shows a way podcasting can be used for an educational purpose. This youtube video is about a podcast that covers different exbithits around the world, and wants to entice people to subscribe so they can learn about the world for their own home. I chose this because I thought it showed another unique way podcasting was being used for education.

Week 7- Digital Storytelling

Digital storytelling is a term to describe the new form of digital narratives used by ordinary people to tell a short story. In class, we covered such forms as iMovie, Powerpoint, and screen capture software. Digital media comes in analog and digital form. Analog information can be electric and is a physical representation of the original source. Digital form consists of information as a conversion of an original source into numeric data. Digital form comes in the form of digital photography, video, and storage.

I can use digital storytelling as a marketing tool for public relations. I feel the websites you have shown us in class can be used to be put on facebook to promote events. I think its creative and eye-catching and it draw an audience. It is a good way to show and not tell your information.

The following video from Youtube explains what digital storytelling is and the transition from the old form of story telling to the transition to digital storytelling. It explains how people can share stories at any time or any place and what forms it comes in. I chose it because it explains digital storytelling in very simple terms. It relates to our class discussion because it goes over the digital storytelling forms we went over in class.

Week 6- Visual Literacy

Visual Literacy is the use of visual elements such as dots, lines, and shapes, values, and hues. These elements combine together to create a visual syntax. This in turn, Visual literacy is the ability, through knowledge of the basic visual elements, to understand the meaning and components of the image.

This relates to public relations because often we have to use visual elements to create layouts for our clients for newsletters, brochures, and websites. Currently, I am in a called public relations visual communications. We learned that the above elements tell a story and can attract different groups of individuals depending on the way you use the elements. We learned we have to use visual elements in contrast and wisely.

This video goes over the individual elements of design and how it works together. It goes over many of the term used in the article. The video used is from youtube. It is really good because it shows example and explains everything in really simple terms.

Week 4- Copyright Law, Plagarism, and Ethical Issues

In this module we covered the different forms of copyright not limited to copyright infringement and what stipulations you can copyright a work under. We also covered under what circumstances you can use a copyrighted work. We also covered how education figures into education as in what forms of media we can use in the classroom without having to receive permission.

I can use this information in my own profession because in public relations we often how to come up with new marketing ideas or slogans that may be copyrighted already. This module kelped me to understand what exactly to means to cross the copyright lines. Also I discovered using copy written materials at events, can be problem some in my field after I read the module articles.

This youtube video is MIT lecture concerning copyright law concerning music and computers. I believe this is relevant because college students are the main violators of copyright law when it comes to music. The just further explains the legal boundaries of music and in what context you can use it.

Copyright Blog

Week 3- Web Technology

This module goes over the difference between Web 2.0 and Web 1.0. Web 2.0 consists of websites like wikis and blogs that can be altered by users and creates a community. Social networking sites are apart of that group too. Web 2.0 makes the internet a lot more interactive and you are more engaged into web browsing. It also creates a community because people are now more easily able to share their ideas.

Web 2.0 tools are very helpful in the realm of public relations. This is because we are able to get feedback from users and are able to respond to them. For example, if I put a promotional video on youtube, users would be able to comment on it and give their opinions. This provides direct feedback without having to actually find participants.

The video I posted was from youtube, the video explains to educators how they can use web 2.0 tools to enhance their classrooms. It gives a detailed description as to the origins of Web 2.0 and what specific tools can be used as education tools. This relates because we are trying to use Web 2.0 tools to enhance our professions.