Thursday, October 29, 2009

Week 9- Cloud Computing

The module this week focused on cloud computing particularly, google docs and social bookmarkng. As we come into the global age, your partner on a project can live clear across the world. Thus limiting the opportunity to meet and work together on documents and plans. In this module we learned that cloud computing offers a solution by allowing you and others users to work on and share information on tolls such as Google docs. Google docs functions like a wiki it allows you to save edit and view changes on a document that is available for multiple persons to edit. An example that is given is creating a list and each person erasing an item on the list that has been purchased.

Cloud computing could prove to be really essential tool for public relations. Tools such as social bookmarking and google docs could be utilized in the pre-planning aspect of public relations. Task lists, press releases, and event description can all be manipulated by the whole project team. For myself, I am interested in being a political consultant. I feel that I could definitely edit promotional items and work on them with my team across the country if we were promoting a political figure during his campaign.

Thursday, October 22, 2009

The Sound of.....Podcasting

This is the audio file and please download

This is a voiceover I did for my sorority's performance. We used this because in a performance element it is more comfortable to focus on actions rrather than words. It gives a more confident execution. So we decided to record our script on a voiceover and we used background music in order to create a mood. I can definitely use garageband for formal presentation that are supposed to be ineractive for a corporate presentation or I can overlay a voiceover for a slide show that I am doing.

Sunday, October 18, 2009

Week 8- Podcasting

This week's module concerns podcasting and its uses in the field of education. The articles used two examples to explain the succes sof podcasting in the classroom. One example highlighted Duke University and its use of ipods and podcasting to relay intregalabout the university. The second article listed an example of a student being injured and being able to stay current in school because of the podcast listed by her teachers. Podcasts are "audio files that can be played on the computer or downloaded to MP3 players." The premise is that podcast can be used a accessible informations that students can receive all the time and use that information to further reseach topic using other internet tools.

I can use podcasting in public relations to keep my publics current about the actions of my company. I can post a podcast every week and give the breaking news about my company. Then reporters would be able to access the information and pursue further information by contacting me. I podcast would be an easy way to keep current information accessible to a large group of people.

I cose this video because it shows a way podcasting can be used for an educational purpose. This youtube video is about a podcast that covers different exbithits around the world, and wants to entice people to subscribe so they can learn about the world for their own home. I chose this because I thought it showed another unique way podcasting was being used for education.

Friday, October 9, 2009

Week 7- Digital Storytelling

Digital storytelling is a term to describe the new form of digital narratives used by ordinary people to tell a short story. In class, we covered such forms as iMovie, Powerpoint, and screen capture software. Digital media comes in analog and digital form. Analog information can be electric and is a physical representation of the original source. Digital form consists of information as a conversion of an original source into numeric data. Digital form comes in the form of digital photography, video, and storage.

I can use digital storytelling as a marketing tool for public relations. I feel the websites you have shown us in class can be used to be put on facebook to promote events. I think its creative and eye-catching and it draw an audience. It is a good way to show and not tell your information.

The following video from Youtube explains what digital storytelling is and the transition from the old form of story telling to the transition to digital storytelling. It explains how people can share stories at any time or any place and what forms it comes in. I chose it because it explains digital storytelling in very simple terms. It relates to our class discussion because it goes over the digital storytelling forms we went over in class.

Friday, October 2, 2009

Week 6- Visual Literacy

Visual Literacy is the use of visual elements such as dots, lines, and shapes, values, and hues. These elements combine together to create a visual syntax. This in turn, Visual literacy is the ability, through knowledge of the basic visual elements, to understand the meaning and components of the image.

This relates to public relations because often we have to use visual elements to create layouts for our clients for newsletters, brochures, and websites. Currently, I am in a called public relations visual communications. We learned that the above elements tell a story and can attract different groups of individuals depending on the way you use the elements. We learned we have to use visual elements in contrast and wisely.

This video goes over the individual elements of design and how it works together. It goes over many of the term used in the article. The video used is from youtube. It is really good because it shows example and explains everything in really simple terms.